Mobile Couponing Webinar With iLoop Mobile & Money Mailer
Coupons + Mobile: 1+1=5
Don't miss the upcoming DMA Webinar hosted by iLoop Mobile and Money Mailer titled Mobile Couponing: Generating Sales and Consumer Engagement Register today.
When: Thursday, July 16, 2009, 2:00-3:00 PM EST.
What you'll learn:
- Learn about innovations and trends in mobile
- Understand mobile marketing and how mobile couponing fits in
- Overview of mobile couponing
- Review key mobile couponing case studies
- Tips for getting started
Overview:
Mobile couponing drives sales and consumer engagement, and is one of the leading incentives marketers can offer consumers to stimulate consumer involvement in mobile enhanced marketing programs. According to Forrester Research, mobile couponing is the second most active mobile marketing tactic employed by interactive direct marketers. Learn how small to medium size local businesses and national retail chain stores are employing mobile couponing both directly through the mobile channel as well as through the mobile enhancement of their traditional and new media channels.
Speakers:
Steven Gray, Chief Operating Officer for Money Mailer, and Michael Becker, VP of Mobile Strategies for iLoop Mobile are the speakers and are leaders from both the direct marketing and mobile space: Together, they'll help you gain a solid understanding of mobile couponing. They'll discuss how mobile couponing calls-to-action can be added to traditional and new media to drive sales and how direct mobile marketing is used to engage consumers.
Pricing:
DMA Mobile Counicl Member: FREE
DMA Member : $149.00 (includes a free one year membership in the mobile council, a $199 value!)
Non-Member : $199.00
